Eytbridges Properties Privacy Policy  

Introduction

This Privacy Policy outlines EytBridges Properties (" we ", " our " or " the Company ") practices with respect to information collected from users who access our website at https://eytbridges-properties.co.uk (" Site "), or otherwise share personal information with us (collectively: " Users "). 

Grounds for data collection 

Processing of your personal information (meaning, any information which may potentially allow your identification with reasonable means; hereinafter "Personal Information") by EytBridges Properties Ltd is necessary for the performance of our contractual obligations towards you and for providing you with our serviced accommodation, property management, and related corporate housing services. 

It is also necessary to protect our legitimate business interests, including maintaining and improving our services, managing client relationships, and complying with legal, financial, and regulatory obligations under UK law, such as the General Data Protection Regulation (GDPR) and the Data Protection Act 2018, to which we are subject.

When you use the EytBridges Properties Ltd website at https://eytbridges-properties.co.uk

What information we collect?

We collect two types of data and information from Users. 

The first type of information is un-identified and non-identifiable information pertaining to a User(s), which may be made available or gathered via your use of the Site (“ Non-personal Information ”). We are not aware of the identity of a User from which the Non-personal Information was collected. Non-personal Information which is being collected may include your aggregated usage information and technical information transmitted by your device, including certain software and hardware information (e.g. the type of browser and operating system your device uses, language preference, access time, etc.) in order to enhance the functionality of our Site. We may also collect information on your activity on the Site (e.g. pages viewed, online browsing, clicks, actions, etc.).

The second type of information Personal Information which is individually identifiable information, namely information that identifies an individual or may with reasonable effort identify an individual. Such information includes:
  • Device Information: We collect Personal Information from your device. Such information includes geolocation data, IP address, unique identifiers (e.g. MAC address and UUID) and other information which relates to your activity through the Site.
  • Contact and Enquiry Information: When you contact EytBridges Properties Ltd via our website at https://eytbridges-properties.co.uk, email, or phone, you may be asked to provide your full name, email address, telephone number, and any additional details relevant to your enquiry. This may include information about accommodation preferences, booking requirements, or property management interests.
  • Booking Information: When making an accommodation booking or service enquiry, you may be asked to provide additional information such as billing details, company name, booking dates, preferred location (Birmingham, Coventry, or Northampton), and any special requirements related to your stay.
  • Landlord and Partner Information: If you are a landlord or partner engaging with EytBridges Properties Ltd for property management or serviced accommodation partnerships, we may collect property details, ownership information, financial arrangements, and communication records relevant to our business relationship.
  • Communication Information: We may keep records of all email correspondence, form submissions, and phone calls between Users and EytBridges Properties Ltd for quality assurance and service improvement purposes.

This information is collected for the purpose of providing our services, managing bookings, maintaining communication with clients and landlords, improving the functionality of our Site, and ensuring compliance with our legal and contractual obligations.

How do we receive information about you?

We receive your Personal Information from various sources:
  • When you voluntarily provide us your personal details in order to register on our Site;
  • When you use or access our Site in connection with your use of our services;
  • From third party providers, services and public registers (for example, traffic analytics vendors).

What information we collect?

We do not rent, sell, or share Users’ information with third parties except as described in this Privacy Policy.

EytBridges Properties Ltd may use the information we collect for the following purposes:

Communicating with you – sending you notices regarding our services, responding to enquiries or booking requests, providing you with technical information, and resolving any customer service issue you may have;

Processing accommodation and property management services – handling bookings, managing serviced apartments, and coordinating property-related communication between guests, clients, and landlords;

  • Keeping you informed of our latest updates, new property listings, available serviced accommodation in Birmingham, Coventry, and Northampton, and related service information;
  • Providing tailored experiences by improving the usability and functionality of our website https://eytbridges-properties.co.uk
  • Marketing our services, including sending information about promotions, availability, and offers for our serviced apartments and property management services (see more under “Marketing”);
  • Conducting internal analytics and reporting, intended to enhance the efficiency, quality, and performance of our Site and services;
  • Complying with legal and financial obligations, including taxation, regulatory reporting, and compliance with the UK Data Protection Act 2018 and GDPR;
  • Protecting our legitimate business interests, such as preventing fraud, ensuring security, and maintaining service quality.

In addition to the uses listed above, EytBridges Properties Ltd may transfer or disclose Personal Information to our subsidiaries, affiliates, and trusted subcontractors where necessary to provide or improve our services.

We may share Personal Information with our third-party service providers, who may be located within or outside the United Kingdom, for any of the following purposes:

  • Hosting and operating our website and online booking systems;
  • Providing services on our behalf, including website functionality, live chat, booking management, and customer communication tools;
  • Storing and processing information securely, such as through cloud hosting, CRM, or accounting systems used to manage our serviced accommodation operations;
  • Assisting in marketing and advertising activities, including evaluating campaign success and remarketing to users who have previously shown interest in our services;
  • Performing research, diagnostics, or analytical work to improve the user experience and effectiveness of our website and business operations.

We may also disclose information if we have good reason to believe that disclosure of such information is necessary or appropriate in order to:
(i) comply with any applicable law, regulation, legal process, or governmental request;
(ii) enforce our policies (including our Terms of Service), including investigations of potential violations;
(iii) investigate, detect, prevent, or take action regarding illegal activities, suspected fraud, or security issues;
(iv) establish or exercise our legal rights or defend against legal claims;
(v) prevent harm to the rights, property, or safety of EytBridges Properties Ltd, our users, or any third party; or
(vi) cooperate with law enforcement agencies when required to protect or enforce legal rights.

User Rights

You may request to:

  • Receive confirmation as to whether or not personal information concerning you is being processed, and access your stored personal information, together with supplementary information.
  • Receive a copy of personal information you directly volunteer to us in a structured, commonly used, and machine-readable format.
  • Request rectification of your personal information that is in our control.
  • Request erasure of your personal information (“right to be forgotten”).
  • Object to the processing of personal information by us.
  • Request to restrict processing of your personal information by us.
  • Lodge a complaint with a supervisory authority, such as the Information Commissioner’s Office (ICO) in the United Kingdom.
However, please note that these rights are not absolute and may be subject to our own legitimate business interests, legal obligations, and regulatory requirements.

If you wish to exercise any of the aforementioned rights, or receive more information about our data protection practices, please contact our Data Protection Officer (DPO) using the details provided below:

Data Protection Officer (DPO)
EytBridges Properties Ltd
Email: admin@eytbridges-properties.co.uk
Address: 1 Barnwell Road, Northampton, NN2 7RP, United Kingdom
Telephone: 07854 041324

Retention

We will retain your personal information for as long as necessary to deliver our services, manage client relationships, and fulfil our contractual and legal obligations. This includes retaining information as needed to comply with statutory requirements, resolve disputes, and enforce our agreements and policies.

Retention periods are determined based on the type of personal information collected, the purpose for which it is processed, and any specific legal or regulatory requirements applicable to our business under UK law. We will not keep personal information for longer than is necessary and will securely delete or anonymise data when it is no longer required.

In accordance with applicable UK regulations, EytBridges Properties Ltd may keep records containing client personal data, accommodation booking details, landlord or property management information, communications, and other records as required by the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

We may rectify, update, or remove incomplete or inaccurate information at any time, and at our own discretion, to ensure accuracy and compliance with our legal obligations.

Cookies

We and our trusted partners use cookies and other technologies in our related services, including when you visit our Site or access our services. 

A "cookie" is a small piece of information that a website assign to your device while you are viewing a website. Cookies are very helpful and can be used for various different purposes. These purposes include allowing you to navigate between pages efficiently, enable automatic activation of certain features, remembering your preferences and making the interaction between you and our Services quicker and easier. Cookies are also used to help ensure that the advertisements you see are relevant to you and your interests and to compile statistical data on your use of our Services. 

The Site uses the following types of cookies:

a. 'session cookies' which are stored only temporarily during a browsing session in order to allow normal use of the system and are deleted from your device when the browser is closed; 

b. 'persistent cookies ' which are read only by the Site, saved on your computer for a fixed period and are not deleted when the browser is closed. Such cookies are used where we need to know who you are for repeat visits, for example to allow us to store your preferences for the next sign-in; 

c. 'third party cookies' which are set by other online services who run content on the page you are viewing, for example by third party analytics companies who monitor and analyze our web access.

Cookies do not contain any information that personally identifies you, but Personal Information that we store about you may be linked, by us, to the information stored in and obtained from cookies. You may remove the cookies by following the instructions of your device preferences; however, if you choose to disable cookies, some features of our Site may not operate properly and your online experience may be limited.

We also use a tool called “Google Analytics” to collect information about your use of the Site. Google Analytics collects information such as how often users access the Site, what pages they visit when they do so, etc. We use the information we get from Google Analytics only to improve our Site and services. Google Analytics collects the IP address assigned to you on the date you visit sites, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to this Site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy.

Third party collection of information

Our policy only addresses the use and disclosure of information we collect from you. To the extent you disclose your information to other parties or sites throughout the internet, different rules may apply to their use or disclosure of the information you disclose to them. Accordingly, we encourage you to read the terms and conditions and privacy policy of each third party that you choose to disclose information to. 

This Privacy Policy does not apply to the practices of companies that we do not own or control, or to individuals whom we do not employ or manage, including any of the third parties which we may disclose information as set forth in this Privacy Policy. 

How do we safeguard your information?

We take great care in implementing and maintaining the security of the EytBridges Properties Ltd website and all personal information we collect. Protecting your privacy and data is a key part of our commitment to providing professional and trustworthy serviced accommodation and property management services.

We employ industry-standard security procedures and policies to ensure the safety of the information we collect and retain, and to prevent unauthorised access, disclosure, alteration, or misuse of such information. This includes the use of secure servers, encrypted data transmission (SSL/TLS), access controls, password protection, and ongoing monitoring of our systems.

Where we share information with third-party service providers (such as website hosting, booking systems, or payment processors), we require them to comply with strict data protection and security obligations consistent with this Privacy Policy and the UK General Data Protection Regulation (UK GDPR). All third parties are carefully vetted to ensure they maintain equivalent levels of data security and confidentiality.

Although we take reasonable and proportionate steps to safeguard your personal information, no digital transmission or storage system can be completely secure. Therefore, while we make every effort to protect your data, EytBridges Properties Ltd cannot guarantee absolute security or be held responsible for unauthorised access, hacking, or misuse by individuals who act unlawfully.

We continuously review and update our security measures to align with current data protection best practices and evolving regulatory requirements.

Transfer of data outside the EEA 

Please note that some data recipients may be located outside the EEA. In such cases we will transfer your data only to such countries as approved by the European Commission as providing adequate level of data protection, or enter into legal agreements ensuring an adequate level of data protection.

Advertisements

 EytBridges Properties Ltd may use third-party advertising technologies to display relevant advertisements to users when they access or interact with the EytBridges Properties website at https://eytbridges-properties.co.uk. These technologies may use limited information about your interaction with our Site and Services to deliver more relevant advertising content (for example, by placing third-party cookies or similar tracking tools on your web browser).

This may include information such as your browser type, device, pages viewed, duration of visit, and prior website interactions, allowing advertisements to be tailored to your interests. Any such data collected through cookies or tracking tools will be handled in accordance with this Privacy Policy and applicable UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).

You have the right to control and manage your cookie preferences. When you first visit our website, you can choose to accept or reject non-essential cookies, including those used for marketing and analytics purposes.

Additionally, you may opt out of personalised advertising from many third-party ad networks, including those operated by members of the Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA). For more information about these practices and your choices regarding how this information is used, please visit:

Please note that even if you opt out, you may still see general (non-personalised) advertisements when browsing online.

Marketing

We may use your Personal Information, such as your name, email address, telephone number, etc. ourselves or by using our third party subcontractors for the purpose of providing you with promotional materials, concerning our services, which we believe may interest you.  

Out of respect to your right to privacy we provide you within such marketing materials with means to decline receiving further marketing offers from us. If you unsubscribe we will remove your email address or telephone number from our marketing distribution lists. 

Please note that even if you have unsubscribed from receiving marketing emails from us, we may send you other types of important e-mail communications without offering you the opportunity to opt out of receiving them. These may include customer service announcements or administrative notices.

Corporate transaction

We may share information in the event of a corporate transaction (e.g. sale of a substantial part of our business, merger, consolidation or asset sale). In the event of the above, the transferee or acquiring company will assume the rights and obligations as described in this Privacy Policy.

Minors

The services provided by EytBridges Properties Ltd are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware that a person under 18 has provided us with personal information, we will take steps to delete such information promptly.

If you are a parent or guardian and believe that your child has provided us with personal data, please contact us immediately at admin@eytbridges-properties.co.uk , and we will ensure that the data is removed in accordance with applicable data protection laws.

Updates or amendments to this Privacy Policy

We reserve the right to periodically amend or revise the Privacy Policy; material changes will be effective immediately upon the display of the revised Privacy policy. The last revision will be reflected in the "Last modified" section. Your continued use of the Platform, following the notification of such amendments on our website, constitutes your acknowledgment and consent of such amendments to the Privacy Policy and your agreement to be bound by the terms of such amendments.

How to contact us

If you have any general questions about the Eytbridges Properties website, this Privacy Policy, or the information we collect and how we use it, please contact us using the details below:

Company Name: Eytbridges Properties
Registered Address: 1 Barnwell Road, Northampton, NN2 7RP, United Kingdom
Telephone: 07854 041324

We will respond to your enquiry as promptly as possible and in accordance with applicable UK data protection laws, including the UK GDPR and the Data Protection Act 2018.

Last Modified: October 2025